If you have ever approached a professional web design & development company for creating an online presence for your business, chances are that you would have come across the word ‘website mock’ or ‘website mock-up’ in your early interactions. Designing a mock-up is nothing but an integral part of every web development process, whether it is about revamping an existing website or a clean sheet creation of a new one. Take a look at few reasons that makes mock-ups cardinal in the website development process.
In the context of web designing, a mock-up is an image, carefully designed to demonstrate the proposed and planned appearance of a website home page or internal page. It can even be called as a business profile visual design draft or a screenshot of your final website.
The design and look & feel of the mock-up will be primarily based on the client’s design and functionality requirements shared in the project brief. Since the website content and images are not shared at the project briefing stage, most website mock-ups will have Lorem Ipsum dummy content and images used for representation purpose. This will be replaced with original content and licensed stock images during the website development phase.
By looking at a mock-up, both the development company well as the client should have a clear understanding of how the final website will look like and how it might perform. Mock based development process makes life easy both for the developer as well as the client. While the development team will be able to work towards a final product approved by the client, this means peace of mind for the client, as there is no ambiguity on what is delivered. This explains why it’s important to get the mock-up as close as possible to the ultimate outcome.
To assist you to understand it better explained below are some of the main benefits of a mock-up.
- Mock-ups are easy for clients to understand
- It is more actionable
- It articulates vision and expectations
- It tracks the progress you are setting up
- It gives you a sense of what the final design will look
As a full-service web design and online presence management company in Dubai, UAE, Webarro follows a mock-up based web development methodology. All the Webarro websites are built based on aesthetically appealing mock-ups approved by the customer. To know more on how we build professionally-designed websites, visit webarro.com/ae.
